Making a great company videoĭespite being different, all the videos that made it on the list had a few key things in common. This puts it all into perspective and helps the viewer picture themselves going through the same thing. Instead of telling us about a generic growth opportunity, PSA airlines should have asked one of the pilots to tell their story. Don’t tell people about the benefits, show how they work in real life. This video from PSA airlines doesn’t pack much of an emotional punch.Ī great video gives facts a context. And when you’re ready to send your organization’s culture video out into with the world, share it on all your platforms with a single, trackable link and watch the engagement roll in. An intuitive platform takes all the guesswork out of making your video. When you’re done, try making a company culture video of your own with Biteable.īrandable templates and workplace-centered video scenes make it easy to get stared. With this in mind, we gathered seven of the best company culture video examples (plus a few epic fails).
You tell people about your values, and help them decide whether they want to send their resume or run for the hills. It’s a lot like an online dating profile. It sets expectations, making it easier to decide if you’re a good fit. How do people see your organization? Are you cool? Innovative? Do you have the best perks? Are you harder to get into than Harvard? Company culture matters, and so do company culture videos.Ī company culture video tells potential hires who you are and what you stand for.
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